Tuesday, August 31, 2010

2nd Annual GLAAD awards on September

On September 29, 2010, GLAAD (or the Gay and Lesbian Alliance Against Defamation) will award individuals or projects from the media and advertising industry that meets the standards of the organization’s cause. The 2nd Annual GLAAD Media Advertising awards will honor efforts of the advertising industry on “fair, accurate and inclusive representations of the lesbian and gay, and bisexual and transgender community.”

The honorees and nominees for the September event were announced on August 23 through a press release. Among the nominees, a few were mentioned in the press release, including Absolut Vodka’s “Exceptional Moments: The Absolut RuPaul” and Levi Strauss & Co.’s “Gay History Month/Logo Leaders” campaign.

American Airlines will receive a Corporate Responsibility Award. The airline has shown unwavering support to the LGBT community in film festivals, fundraisers and community events; and was the first to score 100% on the Human Rights Campaign’s Corporate Equality Index.

HRC is a US-based civil rights organization that works to achieve equality for the LGBT community. The Corporate Equality Index is a report rating American businesses on their treatment on individuals from the LGBT community.

Bob Garfield will receive the Public Visibility Award for his AdReview column in Advertising Age. The 25-year old column is Garfield’s instrument in deconstructing ads produced worldwide. He has advocated the inclusion of the LGBT community in advertising and has questioned ads ingrained with homophobia and stereotypes.

The 2nd GLAAD Media Awards in Advertising will be held on September 29, 2010 at the Grand Hyatt, New York City. The event will be hosted by Mad Men star Bryan Batt.

Read the official press release.