Monday, March 21, 2011

2011 AdFest Winners (Part 2)

Also among the special awards: Clemenger BBDO walked out with Direct & Promo Agency of the Year and Wieden + Kennedy Tokyo with Interactive Agency of the Year. Nike received Advertiser of the Year and Phenomena Bangkok was deemed Film Production Company of the Year.

The rest of the winners of the 2011 AdFest:

Promo Lotus
List of 2011 AdFest finalists and winners for Promo Lotus

Dentsu Tokyo's Lucky Line campaign for Uniqlo grabs Best Lotus.

Design Lotus
List of 2011 AdFest finalists and winners for Design Lotus



Title: Utsushi Kagami (Mirror)
Agency: Masashi & Qanta & Saqoosha & Hiraki

The promotional music video for Sour, Utsushi Kagami (Mirror) received Best of Show for Design. The music video stands out for its interactivity - allowing a fresh digital and musical experience for webmongers and fans. Experience it here.

Print Craft
List of 2011 AdFest finalists for Print Craft Lotus

DDB Singapore, SenseTeam Shenzen, and SpicyH Co. Ltd. each bagged a Gold Lotus for their Print Craft entries.

Film Craft
List of 2011 AdFest finalists for Film Craft Lotus


Title: Lucky Dog
Agency: The Sweet Shop Auckland

AdFest handed out 5 Golds, 13 Silvers, and 12 Bronzes in the Film Craft category. The Gold winners include The Sweet Shop Auckland's Lucky Dog, LiquidStudios Auckland's Leaf Blower/Ride on Mower, Ogilvy & Mather Group HK's It's in Our Nature, The Fed Sydney's Secret Training Camp and Leo Burnett Sydney's Monkey.

New Director Lotus
List of 2011 AdFest finalists and winners for New Director Lotus

Monster Division wins Best of Show for Dad's Love.

360 Lotus
List of 2011 AdFest finalists and winners for 360 Lotus

There are three Lotus winners under this category: Leo Burnett Indonesia's Wrapped Campaign for McDonald's; Clemenger BBDO's Hidden Pizza Restaurant for Sensis Yellow Pages; and DDB Auckland's Live and Rescue for Search and Rescue.

Innova Lotus
List of 2011 AdFest finalists and winners for Innova Lotus


Hakuhodo's Smash wins again but this time, it's a Grande Innova Lotus. Three Innovas were given to two other Tokyo-based agencies and a Melbourne-based agency.

Lotus Roots
List of 2011 AdFest winners of Lotus Roots

Hakuhodo Inc.'s Peace Shadow, Recreating the Memory for Hiroshima Peace Memorial Center was crowned with the Grande Lotus Roots award while The Positive Network's Sorry, Thailand was awarded with Lotus Roots.