Thursday, June 30, 2011

'See the Person' campaign wins in the 2011 Cannes Lions



Leo Burnett took home the good award at Cannes, the Grand Prix for Good Lion, for its "See the Person" campaign for the disability charity group Scope Victoria. To raise awareness, a band called Rudely Interrupted, consisting of 5/6 members with disabilities, was tapped and helped to get promoted.

The agency received a total of 44 Lions in the recently concluded awards fest.

For more updates on the award winners and the festival, log on to www.canneslions.com.

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